Thinking of a trip to Japan anytime soon? Be sure to pick up the newest souvenir exclusive to the Land of the Rising Sun: A bottle of Burger King perfume.
According to Burger King Japan, the fragrance, known as “Flame-Grilled,” will be available on April 1st. Kotaku also reports that Burger King has designated April 1 “Whopper Day,” even registering the unofficial holiday with the Japan Anniversary Association.
Smells like an April Fools’ joke or something out of a David Foster Wallace novel, but hold your horses (and the onions) — Burger King has introduced a fragrance before, famously using that creepy King mascot to bring us Flame by BK back in 2008.
We’ll be sure to update this story as soon as our editor gets back to us about expensing plane tickets to Japan.