Captain America has a great butt, but we’re still all pretty bummed that Laverne Cox isn’t playing Wonder Woman, and Loki is a bad guy despite his sympathetic qualities (plus he definitely stars in a lot of pretty wild fanfiction that my editor won’t let me link to). Until recently, that was the bulk of what I knew about comics. My scope was quite obviously limited to whatever fandoms managed to spill across my Tumblr dashboard.
But as comic culture continues to explode, bolstered by the runaway success of the Marvel and DC film franchises, more and more people – myself included – are paying attention to this once-fringe medium. San Diego Comic Con has consistently drawn more than 130,000 enthusiastic fans in recent years, and the four-day event now includes appearances from bonafide Hollywood celebs like Mila Kunis and Christopher Nolan, alongside the writers and artists responsible for creating these characters. Your stereotypical comic fan today looks less like the Simpsons’ Comic Book Guy and more like, well, almost anyone.
“We usually ask people if there are types of stories that they like, if there are types of movies and TV shows that they gravitate towards,” he says. “We have a lot of people now who are coming in through movies and TV shows so I’ll ask, ‘Okay, well, what did you like about that particular movie or show?’”
Although if you answer, “I really loved Tobey Maguire in “Spiderman 3,” you’re beyond help. Find a different hobby.
“Boston Comic Con has seen a 50 percent growth each year since its inception,” says Colin Solan, press representative for Boston’s Con, “Last year was a game changer though, with over double the previous year’s attendance.”
So let’s say you’re one of the people who helped Guardians of the Galaxy rake in $94 million last weekend. You loved the film, you’re looking for more comics to keep your freshly stitched geek flag flying, but you’re not sure what comes next. Where do you turn?
“I have a huge stack of books that at any time I could just hand to someone and be like, ‘You should read this,’” he says with a laugh.
Currently, that stack includes Mark Waid’s “Daredevil” comic, Scott Snyder’s “American Vampire,” and “Sex Criminals,” by Matt Fraction and Chip Zdarsky, which follows the escapades of two people who learn that having sex gives them the ability to stop time.
“We love those kinds of questions,” Outlaw says, recounting the time when, at 15, she first asked a clerk for manga and had him question her commitment to comics. “We won’t judge you or give you shit.”
“We’re all nerds in various degrees, and we have a very diverse and open clientele,” Lehman agrees. “The Avengers movie didn’t make a billion dollars because of old school comic fans.”
“I’ll be the first one to tell you, I’m riding high on the fact that geek and underground comic book culture – stuff that I held really close to the chest – is really popular now, because I get better stuff,” Fernald notes. “I get “Agents of Shield” on DVD, I get “Arrow” on TV. We don’t need to keep it to ourselves now.”
Still have comic questions that we didn’t tackle? You can find Clay Fernald and the wonderful Comicopia staffers, along with Mark Waid (“Daredevil”), Scott Snyder (“Batman” and “American Vampire”), and plenty more writers and artists at Boston Comic Con.